The Ultimate Guide To crypto marketing
The following is a comprehensive guide to crypto marketing. The guide will teach you how to get customers and how to retain them, what are the most popular ways of marketing, how cryptocurrency works and more!
Crypto marketing is one of the most confusing topics in modern business. Uncertainty breeds confusion, and almost nobody has any idea what they’re doing when it comes to crypto. This article will help clarify the ins-and-outs of crypto marketing so that you can stop worrying about this topic. Remember: there are no stupid questions when it comes to understanding cryptography of crypto promotion.
1. The first thing you need to know is how currencies actually work.
The currencies of the world are made up of two major units:
Cryptocurrency:
A cryptocurrency is a digital currency that uses cryptography to secure transactions and control the creation of new units. Examples include Bitcoin and Ethereum.
Tokens:
a token is created by an ICO (Initial Coin Offering) or by crowdfunding, but it is not used as currency in its own right. Instead, tokens are used to support services offered by the company that created them.
2. There are three types of crypto marketing strategies . . .
A. Paid ads:
A paid ad is designed to inform a potential customer of your crypto offering. The key aspect of this strategy is knowing how many people are likely to be interested in what you have to offer. After you have an idea of the demand, it is time to determine where you will get the money for your advertising campaign.
Here are possible sources:
ICOs:
As mentioned above, tokens can be used as a means of crowdfunding.
Private sales:
through private sales, investors can directly support you via a pre-sale or a token sale. You can also generate hype about something that needs funds for development by offering some presale tokens for free.
Exchange platforms:
If you have a token and you want to support its price, you can list it on an exchange and place some buy orders at lower price points. This will give the impression of demand.
Pre-sale:
you can pre-sell your tokens at a discount, which will increase the value of your token when the public ICO starts.
Other companies:
If other companies in your niche see that you are doing well, they might offer to help out by sending some customers your way. A lot of this depends on how much other people think your token is worth. Our site list is here.
B. Incentives:
An incentive is a very popular marketing strategy for growing an audience for any type of product or service. Incentives can take many forms. For example, you can give away free samples of your product, offer discounted pricing for a limited time or offer a rebate if someone refers a new customer to you.
C. Viral marketing:
Viral marketing is an excellent strategy for any type of business. By creating free content that people want to share, you can enjoy exponential growth in the number of people who are aware of your brand or your crypto offering. The best way to do this is by using social media and other platforms that allow people to spread the word about what they like whenever they want.
3. Retention is the most important part of any customer relationship. Without retention, your business will die.
A.You need to give your customers a reason to stay with you. What are the benefits of staying with your company for link building? Can you improve the experience for your customer? Can you give better rewards for customer loyalty? Think about these things and come up with a plan for improving them.
- Try to reduce the number of touch points between customer and company . . .
When a customer has a question or concern, what do they do next? How many steps does it take for them to get an answer or resolve their issue? The more steps there are, the less satisfied customers will be. They will be eager to get their issue resolved, so you will have to make these steps as easy as possible. Once you have done that, you can relax.
4. Social media platforms are the best place to advertise your business . . .
Social media platforms are the best place to advertise your business, assuming that you resonate with the network of your target audience. Facebook and Twitter are good choices because they reach a relatively large amount of people and they offer direct advertisements. You should also consider using Bitcointalk, LinkedIn or Reddit because they offer different audiences than Twitter and Facebook do. All of them have specific communities where crypto enthusiasts gather, but each social media platform has its own subcultures for those communities.
5. If you want to be successful in crypto marketing, you need to have a good product . . .
The number one way to market a new coin or token for BlockChain is to make sure that it has a great product or service. If you don’t have something people want, they won’t be interested in your offering either. This is where the concept of supply and demand comes into play: if there isn’t a lot of demand for what you are doing and if no people are excited about buying that product, nobody will buy it and nobody will advertise about it, so your marketing materials won’t sell very well.
